Digital Marketing : The ease of gaining business

Digital Marketing : The ease of gaining business 


What is Digital Marketing ?

Digital marketing is the way of promoting and advertising your products and reaching them directly to the customers. 

It uses mostly online platforms such as email, social media such as Facebook, Instagram, twitter, etc. for marketing. 

They mostly refer to electronic devices such as computer, phone, tablet for marketing.




Need of Digital Marketing: 

Nowadays when most the people have started using internet, mobile phones and computers, and where todays generation prefer to be online, its where the need of digital marketing arises. It plays an important role in targeting the specific audiences as related to your products.
Unlike traditional business digital marketing provides Google My Business which helps the customer to find the location of the store. This specifically targets the local customers. 
Our main aim is to reach as many customers as possible be it local or outsiders. Digital marketing helps to reach them via SEO, organic search, local search, social media campaigns etc.

Advantages of Digital Marketing:



- Traditional marketing has limited sources while digital      marketing has no geographical barriers. You can connect      with your audience miles away in abroad. They are just a      click away from you and you can make them aware about your    products. 

- Another benefit which digital marketing provides is          you can target those specific audience which fit into your    product criteria and specific area. You can even filter      them as women/men between specific age group and work type.

- The cost of digital marketing is quite affordable and        cheap  then traditional marketing which reduces the burden    on small scale industries and small start up companies.

- Digital marketing is a platform where you will be            investing your funds where you will have the highest          number of audiences converting into your customers.


Scope of Digital Marketing : 

According to LinkedIn survey digital marketing is among the top 10 most in demand jobs searched. 
The average salary of a digital marketer varies from 1 - 10 lacs. 
Digital marketing offers you jobs in many other categories such as SEO, PPC, SMO, SME etc.
The best country which pays the highest salary for digital marketers is Japan which is approximately 60 lakh rupees followed by China and USA.














Comments

Post a Comment

Popular posts from this blog

All You Need To Know About Indian Education System

Image
India is the only country which has the world’s largest and the oldest education system.  The Indian education system has upgraded itself over the past few decades. We might have heard our parents sharing their childhood memories and telling us how their education system used to be compared to us From the ancient vedic era to the traditional classroom teaching method and E learning has brought a major revolution in the education sector.  4 stages of Indian Education System The Indian Education System can broadly be classified into four major categories viz. The Vedic Gurukul System Pre - Independence era Post Independence era The Digital Era Vedic Education System Gurukuls were a residential schooling where the children of Brahmins, Kshatryas and Vaishyas were allowed to study after obtaining the yajnopavita at the age of around 8 and they studied there continuously for about 12 to 14 years. Concept of vedic education system was to make people fit for society, to train them...
Read more

COVID Vaccines For Kids, Here’s What You Should Know

Image
This Thanksgiving month has marked a monumental milestone within the battle against COVID. India has announced emergency use of Bharat Biotech’s COVID vaccine within the two - eighteen age - group, because the one of the world’s most thickly settled nations expands its vaccination drive to involve kids. Citizens, especially guardians are very excited to hear this news as their kids were really getting bored of online studies - person learning this past fall. Without wasting any time further, let's quickly see the guide about what to consider while taking corona vaccines for the toddler.. Corona Vaccine : Is It Safe for toddlers? The answer is affirmative. Clinical trials have shown India's Covaxin immunizing agent to be protective and effective once accustomed to stop Covid virus in teenagers. Are The Aspect Results Post Vaccination Different in Youngsters Rather Than Grown Ups?  Youngsters from age between 2 to 18 who acquired the vaccination shot had aspect results just si...
Read more

Improve Customer Engagement Through Instagram Hashtag Marketing

Image
Hashtags are powerful tools that have numerous purposes. By using incorrect hashtags it can lead you with limited visibility. It’s difficult for you to decide whether the hashtags you are using are correct or not. Well, in this article we'll cover the basics of Instagram hashtags for beginners and how to use them. Let's have a look. What Are Hashtags? A hashtag is a word that is used to represent a particular topic about any business, brand, days, etc. It is a metadata tag that precedes by a pound sign or hash symbol (#). You can turn a hashtag into a link that is clickable and which can redirect the user to the respective page. Where Can You Use Hashtags On Instagram? Hashtags can be used on many social media platforms such as Facebook, Twitter, Instagram reels, captions, posts and even stories. You’ll have to consider how many hashtags you are using in each content because Instagram has its limitation of using 30 hashtags per post or content. It's advisable to use 9...
Read more