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Improve Customer Engagement Through Instagram Hashtag Marketing

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Hashtags are powerful tools that have numerous purposes. By using incorrect hashtags it can lead you with limited visibility. It’s difficult for you to decide whether the hashtags you are using are correct or not. Well, in this article we'll cover the basics of Instagram hashtags for beginners and how to use them. Let's have a look. What Are Hashtags? A hashtag is a word that is used to represent a particular topic about any business, brand, days, etc. It is a metadata tag that precedes by a pound sign or hash symbol (#). You can turn a hashtag into a link that is clickable and which can redirect the user to the respective page. Where Can You Use Hashtags On Instagram? Hashtags can be used on many social media platforms such as Facebook, Twitter, Instagram reels, captions, posts and even stories. You’ll have to consider how many hashtags you are using in each content because Instagram has its limitation of using 30 hashtags per post or content. It's advisable to use 9...